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Rutger Pekelharing
Rutger Pekelharing
The SaaS Marketits big, its global and many companies offer the
The SaaS Marketits big, its global and many companies offer the
Enough Compelling Reasons to Buy HMC Services
Enough Compelling Reasons to Buy HMC Services
Customer Experience Management is a Sales Weapon
Customer Experience Management is a Sales Weapon
Customer Experience Map  it is about choices
Customer Experience Map it is about choices
Why? Only WOW experiences help you create loyal customers, and
Why? Only WOW experiences help you create loyal customers, and
If you create Never Again Experiences
If you create Never Again Experiences
Main Campaign Success Criteria
Main Campaign Success Criteria
Prepare & Execute Campaigns
Prepare & Execute Campaigns
Sales Execution - Agent Management
Sales Execution - Agent Management
For the How To Read: Outbound Sales Playbook  Hosted Exchange
For the How To Read: Outbound Sales Playbook Hosted Exchange
Your Project Management Partner for cross & up sell campaigns with:
Your Project Management Partner for cross & up sell campaigns with:
b2bAlive Sales Services Workshops Outbound Sales Campaign Blueprinting
b2bAlive Sales Services Workshops Outbound Sales Campaign Blueprinting
Thank you
Thank you

: Rutger Pekelharing. : Mark Braithwaite. : Rutger Pekelharing.pptx. zip-: 780 .

Rutger Pekelharing

Rutger Pekelharing.pptx
1 Rutger Pekelharing

Rutger Pekelharing

Sales Execution of Hosted Services Through Superior Customer Experience Management

2 The SaaS Marketits big, its global and many companies offer the

The SaaS Marketits big, its global and many companies offer the

same solution

3 Enough Compelling Reasons to Buy HMC Services

Enough Compelling Reasons to Buy HMC Services

4 Customer Experience Management is a Sales Weapon

Customer Experience Management is a Sales Weapon

5 Customer Experience Map  it is about choices

Customer Experience Map it is about choices

Phases WOW Enjoyable Functional Uneventful Missed it Never Again

Feelings I Love it I like it Works for me OK I Dont Like it I hate it

Memory High Mid Low None Mid High

Impact on Loyalty Share with Many Share with few Neutral Decrease 66% decrease 100% Loss

Source: Lior Arussy

6 Why? Only WOW experiences help you create loyal customers, and

Why? Only WOW experiences help you create loyal customers, and

Achieve 10%-20% sales conversion

Surprise customers consistently with WOW Experiences

7 If you create Never Again Experiences

If you create Never Again Experiences

For every 1 unhappy customer you create

there are 26 other unhappy customers who say nothing. And of those 26, 24 will leave.

Source: U.S. Office of Consumer Affairs

8 Main Campaign Success Criteria

Main Campaign Success Criteria

9 Prepare & Execute Campaigns

Prepare & Execute Campaigns

10 Sales Execution - Agent Management

Sales Execution - Agent Management

11 For the How To Read: Outbound Sales Playbook  Hosted Exchange

For the How To Read: Outbound Sales Playbook Hosted Exchange

You can download the Playbook from the Hosting Competency section on the Microsoft Partner Program Portal: https://partner.microsoft.com/global/program/competencies/mspphostingsolutions and look in the Sales and Marketing Resources section.

12 Your Project Management Partner for cross & up sell campaigns with:

Your Project Management Partner for cross & up sell campaigns with:

Expert in: Sales Campaign Design Sales Campaign Preparation & Execution Sales agent selection, training & coaching Managing outsourced call centers

10%-20% Sales Conversion

13 b2bAlive Sales Services Workshops Outbound Sales Campaign Blueprinting

b2bAlive Sales Services Workshops Outbound Sales Campaign Blueprinting

Campaign Project Planning Services Campaign Project Management Agent selection & training B.I. & database services SaaS Solutions Telesales call support tools Real-time sales performance cockpits Psychometric assessment tool for ( )sales teams

14 Thank you

Thank you

Rutger Pekelharing
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